Four stages / Stage 4 · Grow
Let your clients bring the next ones
Every card carries a personal referral code. When a friend books with it, you see who sent them and decide how to thank both owners.
Recommendation is already one of the main reasons people choose a vet; stage 4 makes it visible and repeatable.
Why word of mouth is worth organising
of UK pet owners said a recommendation was a reason they chose their current vet, and for 23% it was the main reason, second only to location.
of consumers left a review when a local business asked them to. The survey covers all local businesses in the US, not only vets.
What stage 4 includes
| Feature | What it does | Status |
|---|---|---|
| Referral codes | A personal code on every card, created automatically. | Available |
| Referral attribution | New clients linked to the owner who referred them. | Available |
| Rewards | You choose the thank-you, or none. TailPlan tracks who earned it. | Rolling out |
| Review requests | A short request after a visit, sent to owners who are likely to be happy. | In development |
The number to watch
New clients from referrals per month, and who brought them.
What your team does
Asks new clients for a code at the first visit, or lets them enter it when booking.
Start where the value is fastest
Stage 1 shows results within weeks. Seven questions tell you where your clinic stands.